Vidopix · Pre Publish Creative Intelligence

Your Brand Is Invisible for 69% of the Ad.
And You Are About to Spend 10 Crore Distributing It.

85% of viewers remember the celebrity. 15% remember the brand. The price reveal comes at second 28 and 27% of the audience has already left. The first 55 seconds are functionally incomprehensible on mute, and 65% of Instagram views happen with sound off. Nobody checked any of this before the media budget moved. These are real findings from real campaigns analysed by Pixi. Vidopix catches what your team cannot see and your audience will never tell you, before a single rupee goes to media.

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portal.vidopix.com — Ad Intelligence Dashboard
Campaign Ad — TVC Cut A (30s) · Analysis Complete
✓ Hook Score: 87/100 ⚠ Drop off at 0:14
Attention Score
91%
↑ Above benchmark
Hook Strength
87/100
First 3 seconds
Drop off Risk
0:14
Transition too slow
Predicted ROI Signal
Strong
Top 12% of category
Synthetic Audience Diagnostics · 100 Profiles Simulated
Fitness Enthusiast, Bandra
Aspirational Wellness
Saves ad for later; wants price earlier
Working Mom, Powai
Value Seeker
Skips at 0:14; needs benefit proof upfront
College Student, Andheri
Social Sharer
Screenshots product shot; shares reel clip
IT Manager, Whitefield
Rational Evaluator
Wants specs and comparison; low emotional pull
Attention Timeline · Per Second
Pixi · Agentic Chat
Run a synthetic panel: females 25 to 35, metro cities, 1L income, health conscious, active on Instagram. 100 profiles. How do they respond to this ad?
100 profiles simulated. ~58% strong recall, ~27% low purchase intent due to late price reveal, ~15% likely to skip before product shot. Top archetype: Aspirational Wellness (31%) — high emotional connect but needs proof points earlier.
Any compliance flags?
Pricing claim at 0:36 "Starting at $29,990*" — ensure asterisk conditions are legible per advertising standards. Disclaimer font contrast needs improvement on bright backgrounds.
Pixi is thinking...
Product & Brand Visibility
Vehicle (exterior) · 14.9s to 25.4s 36.1%
Interior · 6.9s to 14.9s 27.8%
Logo · 38.5s to 40.0s 5.2%
Platform Suitability
TV (16:9) 8/10
YouTube Non Skip 8/10
YouTube Skippable 5/10
Instagram Reels 6/10
Connected TV 8/10

You Know That Feeling at 11 PM
the Night Before a National Launch?

The film is locked. The media is booked. The agency says it is their best work. Your gut says something is off but you cannot articulate what. You will not know if it worked for three weeks. By then, the money is gone and the audience has scattered. That moment of doubt is the exact moment Vidopix is built for.

The Gap

$400 billion is spent on video advertising every year. Today, zero percent of this content goes through pre publish creative intelligence. Not because brands do not need it. Because the tool did not exist.

The Cost

The real verdict — what held attention, what caused drop off, what actually moved someone — only arrives after the spend is gone and the audience has already scattered.

The Fix

Vidopix reads the terrain before the herd moves. Pixi watches your video scene by scene and emotion by emotion, surfacing exactly where attention will fade and where a story earns its audience.

Three Minutes from Upload to "We Need to Fix This"

Four steps from upload to a full creative brief — before any media budget is committed.

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Upload Your Ad

Drop in your video cut — rough or final. Any format, any length.

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AI Analyses Every Frame

Attention, emotion, sentiment and signal extracted across 27 dimensions.

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Get Pre Publish Signals

Hook score, drop off points, emotional arc and optimisation flags — all timestamped.

Publish with Certainty

Not hope. Not instinct. Certainty — backed by signal from the actual footage.

The Intelligence Layer

This Is What Your Ad Is Actually Doing.
Second by Second.

The attention drop at 0:13? It is because the transition between scenes is too slow by exactly 2 seconds. The emotional peak at 0:22? That is where your brand cue lands and recall is highest. You cannot see this by watching the ad. Pixi can.

The timeline on the right is real output from a Vidopix analysis. Each flagged moment comes with a timestamped recommendation from Pixi.

Attention + Emotion Timeline · 0–30 Seconds
0s5s10s15s20s25s30s
0:00–0:03 — Hook is strong. Attention at 94%. Keep as is.
0:13–0:16 — Attention drops 31%. Transition too slow. Tighten by 2 seconds.
0:22–0:28 — Emotional peak. Brand cue lands. High recall likelihood.
0:28–0:30 — CTA too subtle. Move logo reveal 1s earlier for stronger recall.

The Nine Questions That Keep You Up at Night.
Answered Before Publish.

You already know these questions. You ask them in every review meeting. The difference is that Pixi answers them with evidence, timecodes, and specifics from the actual footage. Not opinions. Not scores. Proof.

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What exactly is happening in my ad, second by second?

Every scene described with exact timestamps, dialogue, brand visibility, pacing notes, and specific strengths or weaknesses identified with concrete examples.

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Will viewers feel anything at second 14, or have they already scrolled past?

Second by second emotional response and attention levels mapped across the entire timeline. Every peak and dip identified with the exact visual, dialogue, or audio element driving it.

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Where exactly will I lose the audience, and why?

Every timestamp where skip or drop off risk is elevated, with the specific shot, transition, or pacing issue causing disengagement. Shown as a retention curve.

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Synthetic Audience Diagnostics

Define any audience cohort down to granular lifestyle markers. Pixi simulates 100 distinct profiles within that cohort and predicts how each would respond, grounded in signals detected in your actual creative. Directional audience empathy, not guesswork.

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Is my brand actually visible, or is the celebrity stealing every frame?

Every instance your product or brand appears on screen, with exact timestamps, duration, and whether it is clearly visible, partially obscured, or cluttered by competing elements.

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Will this cut work on Reels, or did we make a TV ad and push it to digital?

For television, YouTube skippable, YouTube non skippable, Instagram Reels, and connected TV — which elements of your ad make it suited or unsuited for each platform.

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Is there an ASCI violation hiding in this cut that will cost us the campaign?

Every visual, claim, or statement that could violate advertising guidelines, flagged with the specific rule it potentially breaches. Upload your own guidelines for exact code references.

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How does this ad compare to what actually works in my category?

Expected completion rate and retention curve projected against category norms. The specific scenes most likely to drive your ad above or below benchmark, with explanations.

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What specifically should I change, at what timestamp, and why?

Specific edits tied to exact timestamps and scenes, ranked by expected impact. Not general advice. Precise recommendations with examples for each change.

The system behind the signal.

200,000+
Ad creatives analysed on platform
94%
Accuracy on creative signal detection
3
Markets — Asia, Middle East & Europe
$75K
Saved by a single client pre campaign
Trusted by forward thinking brands
ITC
Wipro
JioStar
Sony
KlugKlug
Zomato
Myntra
Groww
Concept LLC
Oman Housing Bank
Muscat Daily

One Upload. One Finding.
$75K Saved Before the Ad Went Live.

This is what certainty looks like. A media network ran their trailer through Vidopix before committing $300,000 to distribution. Pixi found the exact frame where audiences would leave — and why. One fix. Zero guesswork.

What Pixi Found
⚠ 42% viewer drop off predicted at 0:18
The transition from opening scene to title card is too fast. Viewers need more time to process before the cut.
The fix
Slowed the transition by 0.5 seconds. Creative edit cost: nothing.
Before fix 42% drop off at 0:18
After fix 18% drop off ↓ 57% better
98%
Prediction accuracy
$75K
Saved before going live
Read the full case study →

Pixi Screens Every Ad
Before It Goes Live.

A non compliant ad does not just get taken down. It costs legal time, media waste, and reputational damage — all of which were entirely avoidable.

Pixi runs a compliance signal pass on every creative — catching the issues your legal team would have flagged, before the ad ever reaches them.

Upload your own compliance guidelines as a knowledge base. Pixi flags exact codes and rule numbers where your content is non compliant, not just generic risk flags.

See compliance pricing →
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Misleading Claims Detection
Superlatives, unsubstantiated performance claims, and comparative advertising that cannot be backed up — flagged before your ad goes anywhere.
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Category Specific Restriction Screening
FMCG, pharma, fintech, food, alcohol — each category carries its own advertising restrictions. Pixi screens against the signals that matter for your specific category.
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Disclosure Gap Identification
Missing paid partnership labels, inadequate disclaimers, influencer disclosure gaps — surfaced at the creative stage, not after a complaint is filed.
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Custom Knowledge Base Upload
Upload your organization's own compliance guidelines. Pixi flags exact codes and rule numbers where your content falls short, not just generic risk signals.
Compliance certainty delivered alongside creative intelligence — one upload, one report, zero surprises.
Certainty before camera. Confidence before campaign. Every plan is built around your actual video volume and workflow. No generic tiers.
See how pricing works →

A Crystal Clear Read in Minutes,
Not a General Oracle.

General purpose AI can describe what is in a video. Pixi diagnoses what the video is doing to your audience, frame by frame, before you publish. That is the difference between a description and a decision.

General Purpose AI
Vidopix / Pixi
General web and text training, not video outcome specific.
Trained on 4.5M+ real videos across 230+ languages, purpose built for video, down to persona level reactions.
Describes content. Does not diagnose creative effectiveness.
Diagnoses what a video is doing to your audience, frame by frame, before it is published.
A single conversation, no structured output.
Conversational layer plus a structured, shareable report every time.
No compliance or regulatory awareness.
Flags compliance risks against uploaded knowledge bases before you publish, not after.
Cannot ingest proprietary guidelines or rules.
Organisations upload their own PDFs. Pixi stores them in a retrieval layer and checks every query against their specific codes.

As pre publish becomes standard, like viewability and brand safety did, the category grows with the market. Vidopix is not competing for a slice of the pie. We are creating the next line item.

Built for brand teams that move at scale.

Vidopix fits inside how large brand and agency teams already work — with the controls, security, and support that enterprise requires.

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Security & Compliance

SSO, on premise deployment, data residency options, and enterprise grade SLA guarantees.

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Custom Data Panels

Train Vidopix on your audience segments, category benchmarks, and brand specific signals.

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Dedicated Success Team

A named success manager, white glove onboarding, and direct access to our product team.

Your Next Ad Deserves to Win.
Let's Make Sure It Does.

Your next campaign deserves better than a guess. Know it will work before the media budget moves.

No generic tiers · Pricing built around your workflow · Response within 1 business day